Keep ahead of the MarTech game with news and articles covering a wide range of topics in the marketing, customer experience and digital space.
A key element in customer relationship building is regular communication. Businesses need to provide customers with a regular stream of relevant information that makes them feel valued and encourages future…
CMO has collated the opinions of marketing chiefs, agencies, industry thought leaders, adtech, martech, media players and more to bring you an assortment of hefty digital marketing predictions for the…
Learn about the facts and perils of unconnected customer data. Then, discover how, with the right tools and a single view, you’ll save time and money with your marketing efforts…
On the surface, the customer journey is a simple concept – you develop a product, and your customer buys it. With advancements in technology redefining the way consumers connect with…
Simple concept – you develop a product and your customer buys it. With advancements in technology redefining the way consumers connect with brands, the customer journey is becoming increasingly complex.…
Our team have been working behind the scenes to make some great enhancements to our Customer Data Platform.
Over the past few months, our team have been making some great enhancements to our Customer Data Platform.
We’ve done the research for you and found three marketing and digital trends you need to be watching in 2022.
As marketers, we know that understanding your customers and their needs is essential. Imagine a brand that tailors its communication and messaging to your needs and interests! Find out how…
